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I'm a private weather industry marketing executive specializing in the strategic approach to SaaS in established and emerging markets. 

April 3, 2014 - Denton TX: Hail

Some incredible damage images came from immediately following the hailer that hit Denton, TX yesterday. This Tornado Warned cell fortunately didn’t get it’s act together and drop a tornado in Denton proper but the damage from hail is tremendous. 


Here are a couple of radar images I stole from a popular weather blog of a competing company who uses RadarScope but cuts out the logo and other identifying features, then posts. I’m sure they won’t mind.


imageSuperRes Reflectivity showing the storm wrapping 



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HiRes Vertically Integrated Liquid (VIL)


And below, the resulting images:



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You’ve seen the radar and you’ve seen the resulting images, now check out the verification.
This is what WDT hail algorithms look like for April 3rd. Contractors, paintless dent repair techs, insurance companies, etc. all utilize these types of maps to determine the potential for new business, materials management needs, and various insurance and reinsurance purposes.


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Forecast for 11/27/05 part VI

NAB Show 2014